“What are you trying to change?” – developing an integrated fundraising strategy
I attended an excellent session last week, organised by Open, at which Sarah Fitzgerald O’Connor (Strategy Director at Open) and Gaby Murphy (Director of Development & Fundraising of Concern) spoke about developing an integrated fundraising strategy. All my notes can be found by clicking through the links in the tweet below.
What do we mean by strategy?
— Richard Sved (@richardsved) February 9, 2022
You have a vision
Start with your diagnosis
Make a clear plan
Why… what… how.
Sarah Fitzgerald O'Connor, Open pic.twitter.com/Zo5mrrONGJ
