Regular readers of these posts will know that I’m a big fan of #IWITOT, the event at which fundraisers present about ideas by other fundraisers they wish they’d thought of.
It works so well because it joyfully showcases our passion for our sector, and also neatly avoids the “humble brags” of so many other events, when we talk about our own work.
Would it work as a virtual event, though? Well, the answer was a huge and resounding “YES”, though I did miss the thunderous applause that each speaker gets when the event is held in real life.
As ever, my notes from all of the speakers can be found by clicking through the Twitter thread below. Please do read and enjoy, and come along to the next one!
I’m in position for #IWITOT – the brilliant event at which fundraisers speak about fundraising ideas they wish they’d thought of, organised by @SOFIIisHOT and @FundEverywhere. This is my thread covering it. pic.twitter.com/dbXHBH4AqF— Richard Sved (@richardsved) April 21, 2020
There were so many excellent presentations, and the links in this section should take you through to my notes about each of them: Jess Winchester spoke about the oldest campaign document, Moses’s building of the tabernacle; Jen Ruthe about charity shops; Chloe Green on Minus18 versus bigots; Lyndall Stein on Refugee Tales; Diveesha S. on Shower Boxes; Julie Berthoud on how the RNLI practise #donorlove; Felicity on the Sumatran Orangutan Socieity’s Concrete Jungle campaign; Lara Joyce on Action for Children’s Secret Santa campaign; Tahera Mayat on Hidden Replies; Mike Bartlett on The Big Issue; Erin McGuire on the Great Cycle Challenge; and Saleem Tejani on Kid Power’s wearable tech for good.
These were all great presentations, but here’s a bit more about my own top five:
Runner up number 1:
That’s why it GETS MY GOAT that I didn’t think of it first.Joshua Leigh
Joshua Leigh made me laugh out loud with his talk about Sweet Farm California’s inspired, hilarious fundraiser through which you can enable a goat to appear in your Zoom meeting.
Ha ha ha! For a donation to Sweet Farm California, you can get a goat dialed into your zoom call! Or a sheep, pigs, a turkey, llama. Brilliant example of audience-led reactive fundraising.— Richard Sved (@richardsved) April 21, 2020
Saw people’s habits change in the pandemic. Surprising and delightful. Nothing to install. pic.twitter.com/dTR3jFGkAx
Runner up number 2:
It’s always ask ask ask. We never pause for breath and say “we’ve done something brilliant.”Joe Nicholson
Joe Nicholson brought a tear to my eye when, having spoken with nostalgic love about Blue Peter’s Totalisers, he urged us all to celebrate what we have achieved, once in a while.
The totaliser showed progress against the goal in a really visual way.— Richard Sved (@richardsved) April 21, 2020
“You didn’t need to be good at counting to understand the money was racking up. It was right there in your living room, on your TV, made you feel connected to something far far bigger.”
Runner up number 3:
Big problems need big solutions, and big problems have been solved before.Liz Campbell-Black
I really liked Liz Campbell-Black‘s coverage of the refreshingly ambitious multi-cause partnership between Cancer Research UK, Diabetes UK, British Heart Foundation and Tesco. We need to “Be More NASA,” she told us.
“Big problems need big solutions, and big problems have been solved before.”— Richard Sved (@richardsved) April 21, 2020
“How do we solve the UK’s biggest problems, like the nation’s health? Let’s “Be More NASA”.”
“We need to make an impact, and we need to make real long term behavioural change.”#IWITOT pic.twitter.com/lFAbWiN7L3
Runner up number 4:
I know this because I am Sarah.
And I loved Julia Worthington‘s talk about the ten year partnership between Network Rail and The Samaritans.
I was moved by the powerful “I know this because I am Sarah” film that she showed as part of her presentation:
And my winner…
But a final special mention must go to audition-winner Megan Townshend, who ‘knocked it out of the park’ with her presentation about the Choose Love campaign, a charity shop with a difference. Megan got my vote.
So, congratulations to all the speakers, and big thanks to Open, SOFII and Fundraising Everywhere for putting on such a joyous, inspiring event. It was just what I needed.