Charity writing digest – design mistakes, top tips and fundraising superstars

This digest goes first to subscribers to our email newsletter and website. There's been lots of interesting and important writing about charities over the last couple of months. Here's a flavour of it. On fundraising from individualsWhy small donations are worth more than you think - Meredith KavanaghTOP 10 list of design mistakes I see in direct response over and over again - John LeppDonation Forms Dissected: Where We’re Winning & Losing in Online Fundraising - Rachel ClemensSecret to Upgrading Nonprofit Donors? Emotional Connection - Claire Axelrad On diversity and gender issues in charities#CharitySoWhite Twitter thread by Samir JerajPractical steps towards a more diverse team - Krislyn Tan#CharitySoWhite - So... what's next?#CharitySoWhite: The sector has shied away from addressing institutional racism for too long. That must changeGender issues in fundraising - lean in or lean out? Ruby Bayley-PrattConnecting the Dots on Sexual Misconduct in the Philanthropic Sector - Gail Picco On fundraising more broadlyIs your finance department ruining your fundraising? -  Simon Scriver46% of grants cost more than they're worth - Tom NeillWhen not to call ahead: your guide to not annoying trusts and foundations - Caroline DanksGiving Feedback to Funders - Emma BeestonQuick Tips for Small Charity Corporate Fundraisers - Nikki BellEngagement is more than a fundraising rebrand - Paul de Gregorio On governance6 ways to hep your board